Privacy Policy for SMS Communications

Introduction

Welcome to lyina ("Company," "we," "our," "us"). As a leading telecommunications provider specializing in local phone numbers, toll-free numbers, call termination, and text messaging solutions, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you opt-in to receive SMS communications from us. By opting in to our SMS services, you consent to the practices described in this Privacy Policy.

Information We Collect

1. Personal Information

When you opt-in to receive SMS communications from lyina, we may collect personal information that you provide, including but not limited to:

  • Your mobile phone number
  • Your name and business name
  • Email address (if provided)
  • Company information and organizational details
  • Any other information you provide to us during the opt-in process or service registration

2. Usage Data

We may collect information about how you interact with our SMS messages and telecommunications services, such as:

  • The date and time you receive and read our messages
  • Message delivery status and confirmation receipts
  • The links you click within our messages
  • Your responses to our messages and interaction patterns
  • Technical data related to message routing and call termination services

How We Use Your Information

1. To Send SMS Communications

We will use your mobile phone number to send you SMS messages that you have opted in to receive. These messages may include:

  • Service updates and system notifications
  • Promotional offers for our telecommunications solutions
  • Account status and billing information
  • Technical alerts and maintenance schedules
  • Information relevant to our VoIP phone numbers and messaging services

2. To Improve Our Services

We may use the information collected to understand how you interact with our messages and to improve the content, delivery, and effectiveness of our SMS communications. This helps us enhance our text messaging platform and optimize our telecommunications infrastructure.

3. To Comply with Legal Obligations

As a telecommunications carrier and CLEC (Competitive Local Exchange Carrier), we may use your information to comply with applicable laws, regulations, and industry standards, including those set forth by the Campaign Registry, FCC regulations, and other telecommunications compliance requirements.

Opt-In Policy

1. Consent

By providing your mobile phone number and opting in to receive SMS communications from lyina, you consent to receive SMS messages in accordance with this Privacy Policy. You acknowledge that message and data rates may apply based on your carrier's pricing plan.

2. Double Opt-In Process

To ensure compliance with the Campaign Registry and other applicable telecommunications regulations, we use a double opt-in process. After you initially opt-in, you will receive a confirmation message through our text messaging platform. You must reply to this message as instructed to complete the opt-in process and activate your subscription.

3. Frequency of Messages

The frequency of SMS messages will vary based on your service tier, interactions, and preferences. We will provide information on the expected frequency of messages at the time of opt-in. Typical message frequency ranges from 2-4 messages per month for standard updates to more frequent communications for time-sensitive service alerts.

Opt-Out Policy

1. How to Opt-Out

You may opt-out of receiving SMS messages from lyina at any time by replying "STOP" to any SMS message you receive from us. Upon receiving your opt-out request, we will promptly remove you from our SMS list and you will no longer receive SMS messages from us. Alternatively, you may contact us directly at 702-949-7781 or email us at contact@lyina.com to process your opt-out request.

2. Confirmation of Opt-Out

After you opt-out, you will receive a confirmation message that you have been successfully unsubscribed from our SMS communications. This confirmation ensures transparency in our messaging operations.

Data Security

At lyina, we implement industry-leading security measures to protect your personal information from unauthorized access, use, alteration, and disclosure. Our telecommunications infrastructure employs:

  • Encrypted data transmission protocols
  • Secure network infrastructure for call termination and messaging
  • Regular security audits and compliance reviews
  • Access controls and authentication mechanisms

However, no method of transmission over the internet or electronic storage is 100% secure, and while we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

Third-Party Disclosure

We do not sell, trade, or otherwise transfer your personal information to outside parties without your consent, except in the following circumstances:

  • As required by law or legal process
  • To our trusted service providers who assist in operating our telecommunications services (local phone numbers, toll-free numbers, call termination)
  • To protect our rights, property, or safety, or that of our users or the public
  • In connection with a business transfer, merger, or acquisition

All third-party service providers are bound by strict confidentiality agreements and are required to maintain the security of your information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. Any changes will be effective immediately upon posting the revised Privacy Policy on our website. The date of the last update will be clearly indicated at the top of the policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

Contact Us

If you have any questions or concerns about this Privacy Policy or our SMS communications, please contact us:

By opting in to receive SMS communications from lyina, you acknowledge that you have read and understood this Privacy Policy and agree to its terms and conditions.


General Privacy Policy

This Privacy Policy outlines how lyina collects, uses, discloses, and protects your personal information when you use our website and telecommunications services. By using this site and our services, you agree to the terms of this Privacy Policy.

Information We Collect

We may collect the following types of information:

  1. Personal Information: We may collect personal information such as your name, email address, phone number, business name, billing address, and contact details when you voluntarily provide it through service registration, inquiries, or account management for our local phone numbers, toll-free numbers, call termination, and text messaging services.
  2. Business Information: For enterprise clients, we may collect company information, tax identification numbers, and organizational details necessary for service provisioning and billing.
  3. Cookies and Tracking Technologies: We may use cookies and similar tracking technologies to collect information about your usage of the site. Cookies are small text files stored on your device that help us improve your browsing experience, analyze site performance, and provide personalized content.
  4. Technical Data: We may collect IP addresses, browser types, device information, and usage statistics to optimize our website and telecommunications platform.

How We Use Your Information

We may use the information we collect for the following purposes:

Disclosure of Your Information

We may share your information with:

Cookies

We use cookies for various purposes, including:

You can manage your cookie preferences through your browser settings. Please note that disabling cookies may affect your experience on our site and limit certain functionalities.

Security

We take reasonable and appropriate measures to protect your information from unauthorized access, disclosure, alteration, or destruction. Our security practices include encryption, secure data centers, access controls, and regular security assessments. However, no method of online transmission or storage is entirely secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Telecommunications records may be retained in accordance with FCC regulations and industry requirements.

Children's Privacy

This site and our telecommunications services are not intended for children under the age of 13. We do not knowingly collect or maintain personal information from children under 13. If we become aware of any such data, we will take appropriate steps to delete it promptly.

Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

To exercise these rights, please contact us using the information provided below.

Changes to this Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, technologies, legal requirements, or for other operational, legal, or regulatory reasons. Any changes will be posted on this page, and the updated Privacy Policy will be effective upon posting. We encourage you to review this page periodically to stay informed about our privacy practices.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

Last Updated: January 30, 2026